MUBI Blog: The Auteurs is now MUBI

Hello.

We’ve got bad news.

In fact, might be good for you to think something really bad now.

Something along the lines of the opening sequence of Godard’s Weekend - not in cinematic terms, of course, just emotionally. The thing is… you might need some perspective to hear this. Actually, lets all think that the entire world is collapsing (and for some bizarre reason only John Cusack makes it). Let’s all imagine that.

That would be pretty bad, right? Got it? Feeling horribly sad?

Here we go then…

We are changing our name.

That’s right. We win a Webby and the first thing we do is change our name.

But here’s the thing… We really like it. And some people might actually be able to type it (a lot of friends around the world struggled to be honest). And by making it easier more people will get into great cinema. Which means that maybe - just maybe - one day we won’t have to stand films like the remake of 2012 … Although we would watch it and rejoice speaking terribly about it… (Why do we always end up talking about John Cusack films? ) Anyway, where were we? Oh, our name…

mubi.com

It’s a grower.

We’ve specially built this site if you can’t let go just yet.

And trust us, there’re some exciting things coming soon…

Actually, think of something really good… Like finding out that P.T. Anderson will be shooting Napoleon using all the notes Kubrick left in his boxes… Well, maybe not that, but that would be pretty great, right? Spread the rumor, who knows…

Anyway, lets toast for great cinema without boundaries.

Sincerely,

The Mubi Team